AEJSA Volume 17, Number 1: January, 2023

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Exploring the Role of Tomato Value Chains in Enhancing Food Security in Jordan

Zainab Alhammad and Mohammad Awaideh

ABSTRACT: This study aims to examine the role of tomato value chains in enhancing food security in Jordan by analyzing the strengths, weaknesses, opportunities, and threats (SWOT) in the sector and the potential impact of improvements on production, market access, and nutritional security. Theoretical framework: The study is based on the value chain analysis framework and utilizes food security indicators and SWOT analysis to assess the tomato value chain. Design/methodology/approach: The study employs a mixed-methods approach, which includes interviews with 100 farmers, suppliers, traders, retailers, and processors, along with secondary data analysis of tomato production in Jordan. Findings: The results indicate that tomato value chains can significantly contribute to food security in Jordan, but several challenges, such as inadequate infrastructure, limited access to finance, and fragmented value chains, need to be addressed. Research, Practical & Social implications: The study provides policy recommendations to enhance the productivity and sustainability of tomato value chains, which could improve food security in Jordan and support socio-economic development. Originality/value: The value of the study lies in its comprehensive analysis of the tomato value chain in Jordan and its potential role in enhancing food security.

[ FULL TEXT PDF 1-7 ] DOI: 10.22587/aejsa.2023.17.1.1

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